POS display for ARBUTUS NEW YORK watches
Introduction
POS display designed for ARBUTUS NEW YORK watches, symbols of refinement and classic watchmaking expertise. A small, elegant format that integrates easily into all types of jewelry store shelves. A modular display that enhances watches while reflecting the brand’s premium identity.
Description
This display combines elegance and functionality, echoing the timeless aesthetics of ARBUTUS NEW YORK. The structure blends black and white lacquered MDF with brushed aluminum elements, creating a refined and modern contrast. Watches are showcased on white C-rings set on black blocks with a white silkscreened logo, delivering a classy and high-end effect. The C-rings can also be placed into the slatted inserts of the base, allowing flexible merchandising arrangements to meet the store’s needs. To diversify the presentation, upholstered cushions are also integrated, offering an alternative display option for certain models. Its compact and modular design maximizes product visibility while adapting to the available shelf space. Every detail, from the choice of materials to the finishing touches, was conceived to reflect the brand’s craftsmanship and elegance.
Key features
Black and white lacquered MDF structure with brushed aluminum elements
White C-rings on black blocks with white silkscreened logo
Modular slatted base inserts to reposition C-rings
Upholstered cushions for an alternative watch display
Compact format suitable for jewelry store shelves
Design combining refinement and modularity
For whom?
This display is intended for premium watch brands seeking to showcase timeless collections. It is particularly well-suited for jewelry stores, watch corners in department stores, and concept stores where space is limited but visual impact must remain premium.
Technologies
The MDF is cut and lacquered in three layers for a durable and elegant finish. Brushed aluminum elements are integrated to provide contrast and strength. The C-rings and blocks are made of resistant plastic with a silkscreened logo, ensuring optimal modularity. Each production step combines precise industrial techniques with artisanal finishing, guaranteeing a solid, adaptable display that remains faithful to the brand’s premium identity.
